25 years.
500K+ families—and counting.
WIN is guided by its mission to provide clinical excellence and compassionate support through every family-building journey and stage of life. From starting, growing, and caring for families, to navigating the path to healthy aging, and everything in between, we’re with members every step of the way.
family-building and family well-being support for all
There’s no one-size-fits-all approach to family-building and family well-being. That’s why WIN provides personalized and inclusive solutions, to meet members exactly where they are with support they deserve.
preconception
![Image description sol-preconception](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-preconception.webp)
Dive into family-building fundamentals like ovulation tracking and optimal nutrition, receive 1:1 guidance through early fertility testing, and more. WIN Nurse Care Advocates are eager to lend a (virtual) hand to members as they embark on their path to parenthood.
LGBTQIA+-affirming
![Image description bol-lgbtqia](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/bol-lgbtqia.webp)
WINPride bridges the gap in care for diverse family-building journeys. Members receive 1:1 clinical support through reciprocal IVF, donor services, adoption and surrogacy journeys, and have access to 1:1 financial coaching.
menopause & andropause
![Image description sol-aging](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-aging.webp)
WINPowerPause is the market-leading solution for end-to-end menopause and andropause (Testosterone Deficiency) support. WIN supports age-related well-being by maximizing symptom relief and helping members get back to a sense of normal—in the workplace and beyond.
fertility
![Image description sol-fertility](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-fertility-1.webp)
There’s more than one way to navigate fertility challenges. WIN provides 1:1 clinical guidance through IVF, IUI, egg and sperm freezing, embryo freezing, genetic testing, and financial coaching, so members can navigate their unique path to parenthood with confidence.
BIPOC family-building support
![Image description sol-bipoc](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-bipoc.webp)
WINclusion closes the gap in BIPOC family-building care and support through increased BIPOC clinical representation (40%, to date!), hands-on provider matching, dedicated BIPOC donor education and guidance, and more.
behavioral health
![Image description sol-behavioral-health](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-behavioral-health.webp)
WIN takes a compassionate and personalized approach to behavioral health. Together, we identify challenges and establish healthy routines that help reduce stress and anxiety and support members’ goals and overall well-being.
maternity
![Image description sol-maternity](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-maternity.webp)
WINDoula bridges the gap in prenatal and postpartum support with a nationwide network of vetted doula professionals who provide personalized guidance before, during, and after pregnancy—through miscarriage and loss, birthing support, lactation best practices, and more.
surrogacy & adoption
![Image description sol-surrogacy](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-surrogacy.webp)
Comprehensive digital coaching provides expert guidance and resources for adoption, foster care, surrogacy, and egg donation—including personal, step-by-step assistance in obtaining grants and financial resources.
nutrition
![Image description sol-nutrition](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-nutrition.webp)
Nutrition is vital to every family-building journey and the overall well-being of individuals, couples, and families. WIN’s nutrition support is tailored to the unique needs of each member, providing comprehensive guidance and nourishment through their path to parenthood and beyond.
parenting & child development
![Image description sol-development](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-development.webp)
WINKid is the one-stop evidence-based parenting platform providing expert support from birth to age five. Content is uniquely paired with behavioral health and return-to-work support to foster child development and special needs care—helping families thrive through every stage of childhood.
family-building financial support
![Image description sol-financial](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-financial.webp)
WINCard is an innovative payment service that alleviates the financial burden for intended parents by eliminating out-of-pocket costs with exact payments for fertility, preservation, donor, surrogacy, or adoption services as they happen.
communities
![Image description sol-communities](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-communities.webp)
Without the right support, fertility, family-building, and healthy aging journeys can feel overwhelming and isolating. That’s why WIN Communities are aimed at fostering safe spaces for members to connect with others navigating similar paths.Â
family-building and family well-being support for all
There’s no one-size-fits-all approach to family-building and family well-being. That’s why WIN provides personalized and inclusive solutions, to meet members exactly where they are with support they deserve.
preconception
![Image description sol-preconception](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-preconception.webp)
Dive into family-building fundamentals like ovulation tracking and optimal nutrition, receive 1:1 guidance through early fertility testing, and more. WIN Nurse Care Advocates are eager to lend a (virtual) hand to members as they embark on their path to parenthood.
LGBTQIA+-affirming
![Image description bol-lgbtqia](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/bol-lgbtqia.webp)
WINPride bridges the gap in care for diverse family-building journeys. Members receive 1:1 clinical support through reciprocal IVF, donor services, adoption and surrogacy journeys, and have access to 1:1 financial coaching.
menopause & andropause
![Image description sol-aging](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-aging.webp)
WINPowerPause is the market-leading solution for end-to-end menopause and andropause (Testosterone Deficiency) support. WIN supports age-related well-being by maximizing symptom relief and helping members get back to a sense of normal—in the workplace and beyond.
fertility
![Image description sol-fertility](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-fertility-1.webp)
There’s more than one way to navigate fertility challenges. WIN provides 1:1 clinical guidance through IVF, IUI, egg and sperm freezing, embryo freezing, genetic testing, and financial coaching, so members can navigate their unique path to parenthood with confidence.
BIPOC family-building support
![Image description sol-bipoc](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-bipoc.webp)
WINclusion closes the gap in BIPOC family-building care and support through increased BIPOC clinical representation (40%, to date!), hands-on provider matching, dedicated BIPOC donor education and guidance, and more.
behavioral health
![Image description sol-behavioral-health](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-behavioral-health.webp)
WIN takes a compassionate and personalized approach to behavioral health. Together, we identify challenges and establish healthy routines that help reduce stress and anxiety and support members’ goals and overall well-being.
maternity
![Image description sol-maternity](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-maternity.webp)
WINDoula bridges the gap in prenatal and postpartum support with a nationwide network of vetted doula professionals who provide personalized guidance before, during, and after pregnancy—through miscarriage and loss, birthing support, lactation best practices, and more.
surrogacy & adoption
![Image description sol-surrogacy](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-surrogacy.webp)
Comprehensive digital coaching provides expert guidance and resources for adoption, foster care, surrogacy, and egg donation—including personal, step-by-step assistance in obtaining grants and financial resources.
nutrition
![Image description sol-nutrition](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-nutrition.webp)
Nutrition is vital to every family-building journey and the overall well-being of individuals, couples, and families. WIN’s nutrition support is tailored to the unique needs of each member, providing comprehensive guidance and nourishment through their path to parenthood and beyond.
parenting & child development
![Image description sol-development](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-development.webp)
WINKid is the one-stop evidence-based parenting platform providing expert support from birth to age five. Content is uniquely paired with behavioral health and return-to-work support to foster child development and special needs care—helping working families thrive through every stage of childhood.
family-building financial support
![Image description sol-financial](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-financial.webp)
WINCard is an innovative payment service that alleviates the financial burden for intended parents by eliminating out-of-pocket costs with exact payments for fertility, preservation, donor, surrogacy, or adoption services as they happen.
communities
![Image description sol-communities](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/sol-communities.webp)
Without the right support, fertility, family-building, and healthy aging journeys can feel overwhelming and isolating. That’s why WIN Communities are aimed at fostering safe spaces for members to connect with others navigating similar paths.Â
![Image description Mom holding child while looking at employee options](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/for-employers-thumb-214x300.webp)
for
employers
WIN’s comprehensive, inclusive solutions drive superior outcomes for workforces at lower costs.
![Image description Women listening to baby's heart beat](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/for-partners-thumb-214x300.webp)
for
consultants
Help your clients find a solution that supports everyone in their workforce—and increases ROI.
![Image description Women analyzing health plans at computer](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/for-plans-thumb-214x300.webp)
for
health plans
Together, we can maximize the impact of your plan and network efficiencies.
![Image description Child touching father's face](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/for-members-thumb-214x300.webp)
for
members
Wherever you are on your path to parenthood, we’re here for you with concierge fertility support.
![intouch-benefits2](https://win1prod.wpenginepowered.com/wp-content/uploads/2024/02/intouch-benefits2.webp)
get in touch with our benefit experts
Together, we can create a comprehensive and inclusive family-building and family well-being solution for you and your employees—a win-win.